From Belluno to Los Angeles. No, they’re not the stop-overs of our subsequent summer time journey. Truly, they’re the cities that the place the story of Rédélé begins and arrives. We’re speaking a few 100% Italian eyewear model, that we’re going to take with us on our vacation. Its stunning sun shades already grew to become our favorite must-have. And we’re not alone: our dearest Chiara Ferragni is obsessive about them, as nicely! Are you curious about Rédélé? You solely need to learn our story!
What do Belluno and Los Angeles have in widespread? They’re the start and the ultimate vacation spot of Rédélé, an eyewear model that constructed his historical past between Italy and California. Surrounded by the gorgeous Dolomites, within the well-known eyewear district that from 150 years is true Italian excellence, Alessandro De Vecchi based Rédélé in 2012, mixing his ardour for craftsmanship to top quality and modern contact, all the time wanting on the most progressive applied sciences.
After 5 profitable seasons, the model’s artistic staff took a brand new course and moved throughout the ocean to sun-drenched Los Angeles, the hotspot for fashion-forward, subtle, assured and laid-back existence. This new chapter introduced Rédélé to set his guidelines in probably the most difficult locations on Earth, the place to search out inspiration by the Californian vibes that make so many individuals on the earth loopy.
The brand new Rédélé assortment is a celebration of the model’s newly established Southern Californian roots. Alessandro and his staff take their influences from basic sun shades, together with American designs and the legendary Los Angeles icons of the previous, plus the artistic neighborhood of at the moment. An appreciation of effortlessness and the great life all the time drives the gathering. Pop colors, modern silhouettes, and classic vibes are the main points that made our dearest Chiara Ferragni to fell in love with this model: in her days in Los Angeles, Rédélé sun shades had been her finest fashion associates so as to add a cool contact to her appears to be like!
Italy and Los Angeles are the proper settings to inform a few profitable story. These are the locations the place The Blonde Salad story came about, and on the identical time, they’re the spots that introduced Rédélé to turn into a cult model. We couldn’t un-notice these two issues we’ve in widespread! That’s why this collaboration with Rédélé grew to become a simple and humorous problem, pushed by the need to precise our core values. The result’s the Rédélé X The Blonde Salad capsule assortment, with six wonderful frames. Are you prepared to find all of them?
Sweet pink is certainly one of our favorite colors ever, and you understand why? As a result of it takes us to Californian atmospheres and sunsets. We made it the principle element of our Rédélé X The Blonde Salad Donna Rose and Fuchsia sunnies, with a brilliant cool cat-eye form. The most effective accent to provide a romantic contact to your #OOTD!
Do you already know which is the best shade for summer time 2018? Is aqua! Because of its tones close to to inexperienced and light-weight blue, it gave a brilliant recent vibe to all the brand new collections of the season. We selected it for 2 frames of our Rédélé X The Blonde Salad capsule assortment: Donna Pale Blue and Aquamarine and Malibu Aquamarine and Coral.
Are you extra into classics and you like classic sun shades, all the time good with every look? You’re in the appropriate place. Why? As a result of Rédélé and The Blonde Salad celebrated conventional fashion with three wonderful sunnies: Donna Black and Ice White frames, with their implausible cat-eye form; Malibu Black and Ice White sun shades, with their complete black perspective, and Malibu Smoke and Pale Blue ones, with tremendous modern blue shades.
Are you guys extra curious concerning the Rédélé universe? Our gallery beneath is right here to fulfill your urge for food. Uncover all the brand new Rédélé frames for the summer time and know extra about The Blonde Salad collections: simply check out these pics!